Your platform is the thing that grows your following. That is, the people who know you and follow you. Those who take an interest in you and your books. As indie authors, we hope to grow a large platform. The larger, the better.
 
But how do you go about doing it?

When it comes to marketing, the reasons to collaborate with other authors are many.

Here’s how to set the stage for a successful bookstore introduction.

Some promotional tasks are one and done while others are on the sporadic side. Still others are ongoing and happen with regular frequency. Here’s how you can get through them.

Once you’ve published your book, your job as a self-publisher becomes marketing the book. That means getting the book into readers’ hands, which may be a simple plan but is far from easy.

How does one go about getting their book in the news? It’s not hard to do when you know how to do it.

What is a Street Team, and why every indie author needs to assemble one.

Things you can do to draw attention to your book in the weeks leading up to your release date, and beyond.

If you want to sell books, you’re going to have to draw some attention to your book. And getting attention is not going to be easy.